On the 12th of December at the Masters Expo in Amsterdam, Jimmy Nelson held a Masters Talk at the stand of Avila Reizen about his trip to Rwanda. Jimmy invited Ambassador Olivier J.P. Nduhungirehe on stage to tell more about the vision and initiatives by the Rwandan government to preserve wildlife and nature.

Avila Reizen and Jimmy Nelson believe that the Rwandan rangers are the definite connection between human, nature and wildlife in Rwanda. Avila Reizen organized a trip for Jimmy Nelson from the 20th of May 2022 till the 25th of May 2022.

Jimmy created iconic artistic images of these guards who are willing to risk their lives: "This unique content will bring their story to the world. We dream big and we acknowledge the valuable contribution of the rangers and let them grow to today's heroes."

"Without them there will be no gorilla's to visit, without them no survive for the communities so we want to let them grow and create awareness for others" Jimmy said.

MASTERS EXPO is Europe's most exclusive business fair and focuses on craftsmanship, innovation and entrepreneurship. MASTERS EXPO - Capital Of Great Business - is the largest social networking event in the Netherlands.

Approximately 400 special (family) companies from almost twenty different branches - from business to real estate, from cars to design and from watches to boats - entered the exhibition floor from 8 to 12 December 2022 in RAI Amsterdam to do business and to network.

Go the the website of Visit Rwanda for more information and inspiration.